Saturday, October 30, 2010

Wasteful Marketing in Politics

Tired of your mailbox full of political junk mail?  I am sure am.  Fortunately, there is only a few days left in this election process.   

Today I received 6 pieces of political mail, and I am sure there are people who received much more.    As I walked up to the house all I did was toss them directly into the recycle bin.  No I did not read them, not even a glance.   Why bother?  These oversized postcards never have anything of substance.    "Vote for me, joe smoe, I will save the economy, or I will say something else that everyone wants'.   OR,.... don't vote for my opponent because he is a bad man........

blah, blah, blah.   I am sorrry but (no, I am not) that type of message will not sway me to your candidate.  What I am concerned about though, is the the competence of the individual who is swayed.   Pretty shallow.  

As with all problem situations you should not just tell what is wrong, but also suggest alternatives and solutions.    So, here is one thought ---- >

Why not place all energies and moneys into efforts to share in-depth beliefs of what you are going to do once in office.  Then promote where your information can be found,  invite voters to share their thoughts and enhance your stand. 

I want to know what you really are going to do.   I could care less on simple meaningless sound bite messages on postcards.     I will vote for a smart individual, not one who dumbs down his message. 

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